DIGITAL ALCHEMYACADEMY

Digital Alchemy Academy

Create
Differently.

A creative community exploring transformation—the WHY behind the work.

The Tria Prima is the material. The alchemical operations are the process. Explore how the work—and the artist—changes through that process.

Explore Digital Alchemy

Community · Classroom · Live labs

MATERIAL → PROCESS → ART
AUDIO
PHOTO Captured light
MOTION

Audio / Sulfur · Photo / Salt · Motion / Mercury. The material of Digital Alchemy.

An animated illustration of creative transformation

An introduction by Michael Kay

What is Digital Alchemy?

This space is reserved for the finished video.

Material → Process → Art

Turn Anything
Into Art.

Everything starts as material. What you do with it is the art.

The Tria Prima describes the material. The alchemical operations describe the process of transformation.

The three primes

Tria Prima

Circle · the Work Triangle · the material Disc · the Stone

Lead · Material

What you work with

Sulfur
Audio · the soul
Music, voice and sound
Salt
Photo · captured light
The fixed body
Mercury
Motion · the spirit
Picture and sound together

These three principles meet in the work you create.

The Fire · Process

The alchemical
operations

The Seven Operations describe the creative process: what you do with the material.

The transformation is not only in the work. The artist can be changed by the process, too.

The seven operations

Calcination · Dissolution · Separation · Conjunction · Fermentation · Distillation · Coagulation

Gold · Art

The transformed
work

Material worked, combined and changed through the artist’s choices.

The point is not simply to acquire a technique or an output. It is what happens through the doing.

How this becomes a shared practice

How it works

Your work is the starting point.

Lessons, experiments and conversation connect around what you are making. Explore the member experience:

Your work + the community

What are you working with? What would help now?

Bring material, an influence, an experiment, or a creative question. The work begins before there is a finished piece.

See what membership includes

Basic membership

The complete
Academy membership.

Community, classroom and live work belong together. Basic is the main experience—not an introduction you have to upgrade from.

Planned membership

$10 / month

  • Community & critiqueShare unfinished work, ask specific questions, and discuss creative choices with other members.
  • ClassroomLessons and demonstrations that connect technique to the reasons behind it.
  • Live labsWork through creative ideas in a live session, with questions and discussion.
  • Replays & project filesReturn to the demonstrations and work with the material behind them.
Enrollment is not open yet.

This is the planned offer. Opening dates, live-lab times and available materials will be confirmed before enrollment.

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A few things to know.

Is this mainly software tutorials?

No. Technique is taught, but it serves the creative process. The WHY connects the material, the artist’s choices and the transformation.

What is the Tria Prima?

The three principles of Digital Alchemy: Sulfur, audio and the soul; Salt, captured light and the fixed body; Mercury, motion and the spirit.

The Seven Operations explore how you work with that material.

Explore the framework ↑

What would I do first?

Introduce yourself and bring material, an influence, an experiment or a question. Explore the framework through demonstrations and your own practice, then share what changed.